Boutique Fitness Studio Franchisor

Description:
The Company is a fitness studio franchisor that offers its franchisees turnkey support, including site selection and buildout, marketing, staff training, and operations. The brand focuses on helping deconditioned adults transform their bodies and minds through instructor-led group exercise sessions and coaching members on their nutrition, supplementation, and lifestyle choices.

Key Aspects:
• 79.4% of the Company's revenue in the TTM ending June 30, 2025, was recurring revenue.
• The Company provides strong franchisee support, featuring ongoing training, sales frameworks, exercise programming, and a CRM-managed sales funnel for lead generation.
• The Company offers in-house digital advertising services that provide franchisees with full-service digital marketing to drive studio-level sales.
• The Company maintains an established, award-winning brand with a nationwide presence.
• The Company has diverse revenue streams, including initial franchise fees, royalties, national brand fund fees, technology fees, rebates from preferred vendors, and ancillary income from events and merchandise.

Opportunities:
• Leverage the Company's proven, scalable model to expand franchise license sales and accelerate new studio openings to generate additional revenue.
• Integrate consumer-facing technologies such as wearable connections, punch trackers, artificial intelligence (AI) coaching, and gamification elements to enhance workout engagement, improve member retention, and differentiate the brand in the fitness market.
• Enhance digital marketing and lead generation efforts through the in-house advertising agency to drive new member acquisition.
• Expand geographically by targeting underserved markets, such as cities with a lack of boutique fitness studios.

Headquartered:
• Southeast, US

Current Markets:
• The Company provides franchise opportunities for entrepreneurs interested in owning and operating their own boutique fitness studio as a franchise throughout the United States.

Real Estate:
• The Company operates from a 4,000 sq. ft. office in the Southeast, USA.
• The lease is assumable by new ownership and management notes that the Company is easily relocatable.

Shareholder Objectives:
• The Company is wholly owned by a single shareholder who is selling the Company to focus on other ventures.
• The owner is willing to remain with the Company for up to two years following a sale.
• The owner is open to various deal structures and is seeking a buyer that can capitalize on and contribute to the Company's future growth.