9+ Y/O Fitness Tracking and Analytics App

Business Location: Vienna, Austria (can be managed remotely)
Business Valuation: €1,950,000 EUR
Business Model: Freemium SaaS
Industry: Fitness Tracking and Analytics
Percentage Being Sold: 100%
Sales (TTM): €905,900
Net Profit (TTM SDE): €206,885
Business Multiple (TTM Revenue): 2.15x
Business Multiple (TTM EBITDA): 9.43x
YoY Revenue Growth Rate: 28.01%
YoY Profit Growth Rate: 20.95%
Social Media Followers: 51,000+
Paying Clients (TTM): 28,000+
Traffic (TTM): 188,000+ Monthly Active Users
App Downloads: 9,000,000+
Tag Line: 9-Year-Old Fitness Tracking and Analytics App
____________________________________________
Overview
The business has grown into a global subscription-based fitness analytics platform with a loyal and diversified user base. Delivered through user friendly designed iOS and Android apps, it has been downloaded over 9 million times and has attracted 1.5 million+ registered users worldwide.The business runs lean, with minimal owner involvement, and benefits from strong recurring revenues, automated systems, and a proven monetization model that blends subscription upgrades with in-app advertising. This is a fully remote-operable, turn-key SaaS acquisition positioned in the growing digital health and fitness space.

Key Metrics
App Age: 9+ years
Lifetime Revenue: €2.6M+
Active Subscriptions: 28,000
Monthly Active Users (MAU): 188,000
Owner Involvement: Minimal, with automated processes
User Demographics: Global user base; 46% of users from China
Revenue Multiple: 2.15x TTM revenue

Product & Business Model
The business gives users powerful activity tracking and analytics through an intuitive mobile experience. Users enjoy a robust free tier with the option to unlock advanced subscription packages for deeper insights, personalization, and premium features such as:
Enhanced weight management & analytics tools
Ad-free experience
Advanced GPS activity tracking
Exclusive performance insights
With 15% of active users converting to paid subscriptions, the business delivers an attractive blend of scale and monetization efficiency, comparable to category leaders — but at a more accessible acquisition price point.