Major Streaming TV Channel Already Deployed

Our client opportunity was developed and founded by two giants of the industry. One of the founders brings a thirty-year career with the New York Football Giants in various director and executive capacities. He founded and chaired the NFL Video Directors Executive Committee, has multi-Emmy winning shows, multiple Telly and Aurora awards, three Super Bowl rings, and was a technical innovator on the team that created instant replay.

The other founder was head of programming at Disney Channel for eleven years where the channel won over 100 Emmy/Ace awards and grew profits 20% per year for 10 years. He co-founded Tennis Channel managing launch and operations, and has launched over 30 TV channels including streaming channel Players TV and 18 Short Movie Channels worldwide.

Our client has secured distribution agreements with major streaming platforms including Roku, Apple TV, Amazon Fire TV, Samsung TV, Mobile Users (Apple iOS and Android OS), and All Web Applications. Our client currently offers 50 hours of programming to viewers and is available on 500,000,000 devices with active streaming capability.

Our client’s opportunity is currently operating. It is an English-language Italian and Italian American focused streaming channel and media brand targeting 30 million Italian Americans and 160 million Italophiles in the U.S.

Our client has soft launched as a proof of concept and is building viewership through this ubiquitous distribution platform. Programming inventory consists of 50 hours of current programming featuring original and acquired programs in categories of cooking, Italian American lifestyles, culture, travel, comedy, inspirational, and documentaries.

A comparable British programming streaming service, recently sold 50% to the BBC for $322 million yielding a $644 million valuation. Our client targets a significantly larger audience of approximately 200 million Italian Americans and Italophiles through AI advertising, sponsorship, and e-commerce integration. The owners have an ecommerce platform in development through which viewers can purchase select Italian exquisite products and services, travel opportunities and other products featured on the channel.