Top Journalists in General Merchandise Stores
Sarah Nassauer The Wall Street Journal
Longtime Wall Street Journal retail reporter known for agenda‑setting coverage of Walmart, Target and other general merchandise leaders. Specialties: Walmart, Target, Costco; big-box retail; earnings; merchandising; supply chain; tariffs.
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Suzanne Kapner The Wall Street Journal
WSJ reporter covering the retail and fashion industries with deep reporting on department stores and mass‑market chains. Specialties: Department stores and mass retail; apparel and beauty in big-box settings; strategy and turnarounds.
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Jordyn Holman The New York Times
New York Times business reporter focused on US retail and the consumer economy, frequently covering big‑box and discount chains. Specialties: Retail and the economy; consumer behavior; corporate culture at large chains.
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Jaclyn Peiser The Washington Post
Washington Post retail reporter covering the country’s largest chains and how policy and prices affect US shoppers. Specialties: General merchandise and discount retail; pricing and tariffs; e‑commerce impacts on shoppers.
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Nathaniel Meyersohn CNN Business
CNN Business reporter who regularly breaks news on Walmart, Target, Best Buy, Dollar General and other mass retailers. Specialties: Big‑box chains; off‑price and dollar stores; inflation and consumer trends.
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Melissa Repko CNBC
CNBC retail & consumer reporter covering the largest US general merchandise and home improvement chains on TV and digital. Specialties: Walmart, Target, Home Depot, Lowe’s; earnings; retail labor; consumer spending.
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Courtney Reagan CNBC
CNBC senior retail reporter with extensive on‑air interviews of CEOs at Walmart, Target, Kohl’s, Best Buy and more. Specialties: Public company earnings; store strategy; holiday and promotional cycles across mass retail.
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Gabrielle T. Fonrouge CNBC
CNBC retail reporter focused on national chains and how shifting spending patterns play out across stores and online. Specialties: General merchandise, grocery and CPG within big‑box; e‑commerce strategy; consumer trends.
author page | email | Signal
Anne D’Innocenzio Associated Press (AP)
Associated Press national retail writer covering the country’s largest chains and their shoppers. Specialties: National retail industry; mass merchants; consumer economy; hourly workers.
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Siddharth Cavale Reuters
Reuters U.S. e‑commerce & retail correspondent with a steady stream of scoops and earnings coverage on mass merchants. Specialties: US ecommerce and retail; Walmart, Target, Costco, Kroger; marketplace operations and tariffs.
author page | LinkedIn | Muck Rack
Brendan Case Bloomberg News
Bloomberg News retail reporter based in Dallas, focused on the country’s biggest mass‑merchandise chains. Specialties: Walmart, Target, Costco; dollar stores; retail labor and store operations.
Muck Rack | email | author page
Jaewon Kang Bloomberg News
Bloomberg retail reporter covering Walmart, Target and adjacent general‑merch categories, including marketplace and fulfillment shifts. Specialties: Walmart and Target strategy; retail media; beauty in big‑box; membership/e‑commerce programs.
Spencer Soper Bloomberg News
Bloomberg e‑commerce reporter whose Amazon coverage frequently intersects with big‑box competitors and general merchandise trends. Specialties: Amazon and e‑commerce; competition with Walmart/Target; logistics and marketplace policy.
Muck Rack | email | author page
Richard Collings Axios Pro (Retail/Consumer)
Axios Pro retail reporter breaking news on deals, activist campaigns and strategic shifts at major chains. Specialties: Retail M&A and activism; dollar stores; off‑price; mass merchants’ deal activity.
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Dominick Reuter Business Insider
Business Insider senior reporter focused on big‑box retail, with frequent on‑the‑ground store reporting and exclusives. Specialties: Walmart, Target, Costco and Sam’s Club; store design and tech; worker and customer experience.
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Mary Hanbury Business Insider
Business Insider senior retail reporter covering Walmart, Target and other major chains’ strategy and performance. Specialties: Global retail and US big‑box; leadership changes; retail strategy and trends.
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Áine Cain Business Insider
Business Insider senior retail reporter writing deeply on front‑line operations and the changing nature of big‑box work. Specialties: Labor and operations inside mass retail; Walmart/Target/Costco; store‑level perspectives.
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Cale Guthrie Weissman Modern Retail
Editor‑in‑chief of Modern Retail who frequently authors and commissions analysis on mass‑merchant moves and retail media. Specialties: Retail strategy, Amazon vs. Walmart, marketplaces, retail media and DTC trends touching big‑box.
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Anna Hensel Modern Retail
Modern Retail executive editor and reporter covering how brands and platforms work with mass retailers. Specialties: Retail media; marketplaces; Amazon/Walmart ecosystem; brand partnerships inside big‑box.
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Daphne Howland Retail Dive
Retail Dive senior reporter offering sharp analysis and news on big‑box and department store trends. Specialties: Department stores and off‑price; mass merchants; store strategy; shrink and operations.
author page | email | LinkedIn
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