Switzerland Business & Asset Auctions – Invest & Acquire

Tips For Auction Buyers

Research the Items in Advance

Before you ever raise your paddle at an auction, spend time researching the lots that interest you. Review the auction catalog for detailed descriptions, provenance, and any included photographs. Search for similar items online to understand recent sale prices and industry trends. This research will give you the knowledge needed to spot undervalued pieces and avoid overpaying for something that might look rarer or more valuable than it actually is.

Set a Firm Budget and Stick to It

Auctions can be exciting and fast-paced, making it easy to get caught up in the thrill of bidding. To avoid buyer’s remorse, establish your maximum bid for each item ahead of time—taking into account the auction house’s buyer’s premium (an additional fee, often around 20% of the hammer price). Promise yourself you won’t exceed these limits, no matter how competitive the bidding gets. Discipline at this stage protects your wallet and ensures your purchases fit your original goals.

Familiarize Yourself with the Auction Process

Each auction house has their own set of rules and bidding procedures, so make sure you’re familiar with how things operate before the sale starts. Attend a preview to inspect items in person and ask the staff any questions you have. Understand the different ways to bid (in-person, online, or by phone) and register as a bidder in advance. By knowing what to expect and how to participate effectively, you’ll feel more confident making your first purchase and can focus your energy on securing the items you want.