DTC Health Supplement E-commerce Brand

Description:
Business is a DTC supplier of native superfood supplements and other functional wellness products such as plant-based proteins, multivitamins, probiotics, and skincare products. The company manufactures its products using state-of-the-art processing and testing capabilities.

Key Features:
• According to management, the company is one of few supplement companies in America that contains zero fillers
• All products are vegan, clean, and are gluten-free, free of pesticides, herbicides, heavy metals, and other contaminants
• Products are manufactured using one of the top dietary supplement manufacturers in the country
• The company has established a varied product mix to support return and repeat customers
• The company operates as completely DTC and deploys several e-commerce tools to sell its products

Opportunities:
• Continue to develop new products that have adjacent qualities and demand to the products the company is known for
• Develop wholesale supply relationships beneficial to the brand to target its key demographic
• Expand social media marketing through the further use of influencers and product spokespeople with significant online followings
• Expand the company’s product

Markets Served:
• The company serves the emergent superfood and supplement sector of the health market. The company is digitally native and has opted for e-commerce to be the base of its marketplace. The company is able to reach consumers across the country and globe using its online store and established social media presence.