Top Journalists in Promotional Products
Jonny Auping PPAI Media
Senior/Senior News Editor guiding daily news and feature coverage for PPAI Media’s Newslink and PPAI Magazine. Specialties: Breaking industry news, company moves, profiles, PPAI Expo coverage.
Michele Bell ASI Media (Advertising Specialty Institute)
Senior vice president of content and global alliances at ASI; longtime industry editor and columnist overseeing ASI Media’s award‑winning journalism. Specialties: Industry leadership, special projects, editorial direction, awards programs.
Allee Bruce PRINTING United Alliance – Promo Impressions
Editor of Promo Impressions, PRINTING United Alliance’s newsletter focused on promotional products for decorators and suppliers. Specialties: Promo for decorators, print/promo convergence, product/news curation.
Elise Hacking Carr Print+Promo (NAPCO Media)
Editor‑in‑chief/content director for Print+Promo, covering print and promotional products for distributor audiences. Specialties: Distributor strategy, supplier features, print/promo market trends.
Joan Chaykin ASI Media (Advertising Specialty Institute)
Managing editor who helps lead major ASI Media packages including Salespeople of the Year and State of the Industry features. Specialties: Long‑form packages, awards/franchise lists, editorial production.
John Corrigan PPAI Media
Deputy editor shaping day‑to‑day editorial and special projects across PPAI Media’s platforms. Specialties: Industry news, executive interviews, research‑driven features.
Josh Ellis PPAI Media
Publisher & editor‑in‑chief overseeing PPAI Media’s newsroom, print magazine and newsletters. Specialties: Editorial strategy, industry analysis, leadership commentary.
Harriet Gatter Print & Promo Marketing (PPM)
Columnist behind Ask the Accountant, providing practical financial guidance tailored to promotional products firms. Specialties: Finance and accounting for promo distributors (QuickBooks, pricing, margins).
Theresa Hegel ASI Media (Advertising Specialty Institute)
Executive editor (special projects & sustainability) and multiple Jesse H. Neal Award winner covering sustainability and apparel within promo. Specialties: Sustainability, apparel decoration, special projects, social/video integrations.
Arianna Johnson PPAI Media
News editor reporting timely developments and company updates in the promotional products market. Specialties: Daily industry news, people moves, compliance items.
James Khattak PPAI Media
Manager, content & special media projects; longtime reporter and editor covering promo across digital and print. Specialties: News/features, special projects, multimedia packages.
Sara Lavenduski ASI Media (Advertising Specialty Institute)
Executive editor/director leading ASI’s Product Hub and product trend reporting for distributors and suppliers. Specialties: Product trends, showcases, case studies, data‑driven product coverage.
Brendan Menapace Print & Promo Marketing (PPM)
Content director for Print & Promo Marketing; prolific reporter covering distributor/supplier news and market trends. Specialties: Breaking news, sports/licensing tie‑ins, culture/trend stories.
C.J. Mittica ASI Media (Advertising Specialty Institute)
Editor‑in‑chief of Counselor and ASI Media, leading flagship research and industry‑defining packages. Specialties: State of the Industry, Power 50, investigative features, executive analysis.
Will Prettyman Print & Promo Marketing (PPM)
Contributor offering practical growth and sales guidance for print/promo sellers. Specialties: Sales strategy for distributors, labels/printing crossover opportunities.
Hannah Rosenberger ASI Media / Print & Promo Marketing
Data analytics‑focused editor/reporter contributing research explainers and product trend coverage across ASI Media and PPM. Specialties: Data‑driven features, research explainers, product/culture trend pieces.
Christopher Ruvo ASI Media (Advertising Specialty Institute)
Digital news director and PromoGram editor leading fast‑turn enterprise reporting for the promo industry. Specialties: Breaking news, M&A, financials, legal/safety issues, global market reporting.
Bob Saunders Print & Promo Marketing (PPM)
Regular contributor explaining label/print applications and profitable niches for distributors expanding in promo. Specialties: Labels/packaging within promo programs, print‑promo strategy, operations.
Sarah Semple Print & Promo Marketing (PPM)
Associate content editor covering what’s new and what sells for promo and print audiences. Specialties: Product roundups, retail/promo crossovers, drinkware/apparel trends.
Rachel Zoch PPAI Media
Public affairs manager and former editor reporting on policy and compliance issues affecting promo businesses. Specialties: Public affairs, legislation/regulation (tariffs, compliance), research explainers.
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