Publications Covering the Promotional Products Industry
Advantages Print + digital
ASI’s sales-focused magazine for distributor reps; features new products, sales tips and success strategies. It “keeps 77,700 top distributor salespeople tuned in to new products, ideas and sales techniques.” Source: ASI KB.
https://www.asicentral.com/ Circulation: 77,700
ASICentral Week in Review Online newsletter
ASI’s weekly roundup newsletter that recaps top stories from ASI Central for industry pros. 50,000 circulation, delivered every Saturday. Source: ASI media advertising page.
https://www.asicentral.com/ Circulation: 50,000
Counselor Print + digital
ASI’s flagship business publication covering market news, research, trends and leadership in promo; total audience about 30,240. Source: ASI press information.
https://www.asicentral.com/ Circulation: 30,240
Counselor PromoGram Online newsletter
ASI’s fast-breaking industry news email (M/W/F) covering M&A, recalls, personnel moves and more; 55,000 distribution. Source: ASI newsletter media sheet.
https://www.asicentral.com/ Circulation: 55,000
eppi magazine Print + digital
Pan‑European trade magazine (by WA Media) for the promotional products industry; 10,000 circulation and distributed across 37+ countries (non‑DACH). Source: eppi magazine site.
https://www.eppi-online.com/ Circulation: 10,000
GRAPHICS PRO Print + digital
Monthly magazine unifying awards/personalization, signage and apparel decoration coverage; reaches 80,000+ qualified pros via print and digital. Source: GRAPHICS PRO advertising page.
https://graphics-pro.com/magazine/ Circulation: 80,000
Incentive Magazine Print + digital
Northstar’s magazine for incentives, recognition, merchandise and corporate gifting — adjacent to promo buying decisions; circa 40,000 circulation. Sources: industry media references.
https://www.incentivemag.com/ Circulation: 40,000
PPAI Magazine Print + digital
PPAI’s award‑winning industry magazine offering research, company profiles and sales/strategy features; 15,000+ print circulation with potential reach of 30,000. Source: PPAI Media Kit.
https://media.ppai.org/ Circulation: 15,000
PPAI Magazine Preview Email Online newsletter
Monthly preview email linking to each issue’s digital flipbook, distributed to 70,000+ industry professionals. Source: PPAI Media Kit.
https://media.ppai.org/ Circulation: 70,000
PPAI Newslink Online newsletter
PPAI’s twice‑weekly news briefing for the promo industry; reaches 50,000+ subscribers with breaking news and analysis. Source: PPAI Media Kit.
https://media.ppai.org/ Circulation: 50,000
Premium Incentive Products Print + digital
Trade magazine dedicated to premiums, corporate gifts and incentives used in recognition and promotion; 30,000 BPA‑audited request print subscribers (50,000 digital). Source: PIP Brand Media Guide.
https://www.pipmag.com/ Circulation: 30,000
Print & Promo Marketing Print + digital
NAPCO Media’s magazine for distributor sales professionals across promo, print and decoration; publishes eight times a year with a total audience of 81,000+. Sources: NAPCO audience page; PPM digital editions.
https://printandpromomarketing.com/ Circulation: 81,000
Print & Promo Marketing Headlines Online newsletter
News and sales advice newsletter serving print and promo pros; listed circulation ~18,000. Sources: ASI supplier advertising page; PPM subscribe page (daily delivery).
https://printandpromomarketing.com/subscribe/ Circulation: 18,000
PPD magazine Print + digital
UK trade title for suppliers and distributors of promotional products; historically ~8,000 print with 15,000 online readers. Source: PPD media card.
https://www.ppda.co.uk/ Circulation: 8,000
PromoPulse Pulse Trends Online newsletter
PromoPulse’s weekly Pulse Trends email featuring lifestyle imagery and ideas distributors can share; sent to 15,000+ distributors. Source: PromoPulse advertising page.
https://promopulse.io/ Circulation: 15,000
PSI Journal Print + digital
Official PSI member magazine (German/English) covering trends, products and regulations; 4,500 print run monthly (3,000 DE / 1,500 EN) plus digital access. Source: PSI Media Guide 2025.
https://psi-network.de/en/tools/journal/ Circulation: 4,500
Supplier Global Resource (SGR) Print + digital
ASI’s publication for suppliers, focused on sourcing, operations and market intel; BPA‑audited reach of approx. 9,100 supplier decision‑makers in North America. Source: ASI/BPA audit release.
https://www.asicentral.com/ Circulation: 9,100
Stitch & Print International Print + digital
Quarterly magazine for garment decorators (embroidery, screen, DTF/DTG, transfers); ~2,000 print circulation plus online editions/newsletters. Sources: Stitch & Print About/Advertise pages.
https://stitchprint.eu/ Circulation: 2,000
Wearables Print + digital
ASI’s apparel and decorating title for distributors, screen printers and embroiderers; after integrating Stitches, print+digital circulation exceeded 100,000. Sources: ASI press releases.
https://www.asicentral.com/ Circulation: 100,000
Werbeartikel Nachrichten Print + digital
Leading German‑language trade magazine for promotional products resellers; 10,000 distribution and weekly e‑letter to 8,000. Source: WA Media site.
https://www.werbeartikel-verlag.de/werbeartikel-nachrichten/ Circulation: 10,000
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