Quick Lube and Oil Change Services Industry Blogs

AAPEX Blog

Trade-show blog from the Automotive Aftermarket Products Expo with practical show updates and thought-leadership pieces relevant to quick lube operators and suppliers. Readers figure shown reflects AAPEX’s annual audience size, which signals the blog’s potential reach.

https://www.aapexshow.com/blog/ Readership: 45,000

AMSOIL Blog

Brand blog with technical explainers (oil analysis, drain intervals), product updates, and shop-focused tips useful to fast-maintenance operators. Site draws about 1.9M monthly visits (Jan 2025, Similarweb).

https://www.amsoil.com/blog/ Readership: 1,900,000

Auto Laundry News

Monthly B2B publication covering carwash, detailing, and fast lube; useful for quick lube market trends and operations case studies. Print frequency: 13 issues/year; circulation figures not published on the pages cited.

https://www.autolaundrynews.com/ Readership: 0

Castrol USA Newsroom

Corporate newsroom with industry initiatives, service-program updates, and lubricant insights that impact installer programs and oil-change shops. (Audience not publicly disclosed on cited pages.)

https://www.castrol.com/en_us/united-states/home/about-castrol/newsroom.html Readership: 0

Grease Monkey Resource Center

Chain-operated resource center with consumer maintenance explainers and service education pieces that operators can reference or repurpose locally. (Audience not publicly disclosed on cited pages.)

https://www.greasemonkeyauto.com/gm-resource-center/ Readership: 0

Jiffy Lube Resource Center

Consumer-facing maintenance hub with evergreen oil-change and preventive maintenance articles; useful to track retail messaging and SEO trends in the category. Jiffylube.com attracts ≈1.3M monthly visits (Nov 2024, Similarweb).

https://www.jiffylube.com/resource-center Readership: 1,300,000

Lubes’n’Greases

Global lubricants trade outlet (news/features) with consistent coverage of base oils, engine oil specs (e.g., GF-7), and shop-supply trends impacting quick lube. Site draws ≈39.6K monthly visits (Similarweb via HypeStat).

https://www.lubesngreases.com/ Readership: 39,600

Lubrizol360 Blog

Additives manufacturer’s industry blog offering spec updates (e.g., GF‑7), market outlooks, and technology explainers valuable to oil-change operators and product buyers. (Audience not publicly disclosed on cited pages.)

https://360.lubrizol.com/ Readership: 0

Mavis Learning Center

Chain retailer’s learning center with service explainers and oil content that can inform consumer education and promo calendars for quick lube. (Audience not publicly disclosed on cited pages.)

https://www.mavis.com/learning-center/ Readership: 0

National Oil & Lube News (NOLN)

The only media brand dedicated solely to quick lube and fast maintenance owners and managers—news, shop profiles, operations, and training. NOLN reaches 25,000+ quick maintenance professionals.

https://www.noln.net/ Readership: 25,000

Pennzoil (Articles/Stories)

Brand site with product education and stories; useful for monitoring OEM-aligned messaging to consumers about oil types and intervals. Pennzoil.com sees ≈56.1K monthly visits (Oct 2024, Similarweb).

https://www.pennzoil.com/ Readership: 56,100

Professional Carwashing & Detailing

Trade brand that regularly covers fast lube alongside carwash and detailing—good for cross-over trends (site + print). Print circulation listed at 18,300.

https://www.carwash.com/ Readership: 18,300

PTEN (Professional Tool & Equipment News)

Tool-and-equipment B2B brand with strong service-bay readership; helpful for quick lube equipment trends and technician perspectives. Audited circulation ≈105,000.

https://www.vehicleservicepros.com/pten Readership: 105,000

Quick Lube Expert Blog/Podcast

Operator-run blog and weekly podcast focused specifically on the quick lube business—operations, SOPs, training, and leadership. (Audience not publicly disclosed on cited pages.)

https://www.quicklubeexpert.com/qle-podcast Readership: 0

Ratchet+Wrench

Progressive shop-owner publication (repair and maintenance) with management features and operator case studies relevant to quick lube add‑on services. Total audience 91,000+.

https://www.ratchetandwrench.com/ Readership: 91,000

Shell Rotella News & Insights

Heavy‑duty engine oil brand’s site section with news, features, and technical explainers (viscosity, diesel fuel economy, maintenance)—useful for oil education and content angles. (Audience not publicly disclosed on cited pages.)

https://rotella.shell.com/ Readership: 0

Take 5 Blog

National quick‑lube chain’s consumer blog with seasonal tips and oil‑change education; good for benchmarking retail content cadence. (Audience not publicly disclosed on cited pages.)

https://www.take5.com/blog/ Readership: 0

Valvoline Global (Stories/Insights)

Valvoline’s global site with product education and brand content relevant to service programs and installer partnerships. ValvolineGlobal.com has ≈700.4K monthly visits (Nov 2024, Similarweb).

https://www.valvolineglobal.com/ Readership: 700,400

Valvoline Instant Oil Change (VIOC) Resources

Consumer site for the Valvoline Instant Oil Change chain; includes rich service content and store resources that reflect customer education at scale. VIOC.com sees ≈2.3M monthly visits (Nov 2024, Similarweb).

https://www.vioc.com/ Readership: 2,300,000

Vehicle Service Pros

Babcox Media’s umbrella for technician/shop media (e.g., PTEN, Fleet Maintenance)—news, how‑to, and product coverage that informs service-bay decisions affecting oil-change upsells. (Audience not publicly disclosed on cited page.)

https://www.vehicleservicepros.com/ Readership: 0