What is a Quality Score? How is it calculated?

We assign a Quality Score to every listing. Listings with higher scores appear before listings with lower score scores in listing searches. We calculate the score as follows. Each listing starts with a score of 5 and we deduct 1 point for each of the following: 

Details field is too short. Not enough information. Uses bad grammar or has incomplete sentences. Has typos or spelling mistakes. Uses all caps or all lower case in headline or details. First name or last name of contact is missing. First name or last name of contact is one letter. Uses excessive jargon. Uses excessive special characters/emojis