Trademarked Natural Beauty eCommerce Brand

Business Overview
The global Clean Beauty Market continues to expand, driven by consumer demand for transparency, sustainability, and efficacy. This opportunity is THE online destination dedicated to offering a range of hair and skincare products crafted from natural, vegan ingredients, built on a foundation of clean and scientifically backed formulations. The business operates a profitable three stream model: direct to consumer (DTC) via Shopify, a robust wholesale B2B division, and a high margin private label division offering custom formulation and white label services.

They boast an exceptionally loyal customer base with a very healthy social media following of ~26K followers, a remarkably low customer acquisition cost of $1.40, and 27% of revenue generated from repeat DTC customers, driven entirely by organic strategies.

The company’s loyal customer base, award-winning products, and untapped growth opportunities position it as an attractive acquisition. With steady revenues, a well-developed brand identity, and excellent margins, this business is primed for the next stage of expansion.

Key Benefits
• New Partnerships: The company recently secured 2 large blue-chip clients, one that launched October 2025 and one that launched December 2025, positioning the brand for significant national exposure
• Established Multi Channel Distribution: Wholesale revenue through 400 to 500 High Profile retail stores and DTC with strong repeat purchase behavior
• Award Winning Product Line: Recognized by Vogue and nominated for multiple industry awards
• High Margin Private Label Division: Offers scalable B2B revenue through custom formulation and white labeling with minimal additional overhead
• Strong Founder Legacy: Founder named to BC Business 30 Under 30, YWCA Women of Distinction nominee, and Visa She’s Next award winner, lending credibility and media appeal
• Efficient Customer Acquisition: Extremely low CAC driven entirely by organic strategies, with 27% of DTC revenue from repeat customers

Operations
The business is efficiently run by a solo founder who works 40 hours per week, directly managing marketing strategy, inbound and outbound sales, product formulation, operations oversight, email marketing, and content creation across founder-led social channels. Supporting the founder is a dedicated team of contractors: a Marketing Manager, Social Media Manager, Shipping and Warehouse Manager, Operations Assistant, and a Formulation Technician, along with 10–15 bottle-filling contractors engaged on an as-needed or project basis.

Financial Strength
The company has been experiencing YoY growth with sales up 36% and profits up 24% in 2025 over 2024 (CAD). It has great margins with a Net Profit Margin of 39%.

This is an opportune moment to acquire this thriving, turnkey business with strong margins, established distribution, and significant growth potential ahead, and capitalize on the lucrative upcoming holiday shopping season.

Financial Summary
TTM Gross Revenue $557,769 USD
TTM Cash Flow $216,291 USD

TTM Gross Revenue $764,969 CAD
TTM Cash Flow $296,638 CAD

Converted from CAD to USD at the exchange rate of 0.729139 on 12/31/25. USD equivalent at time of sale will vary based on exchange rates.