Flooring Contractors Industry Blogs

ARDEX Americas News & Academy

Trade manufacturer blog/news hub from ARDEX Americas focused on substrate prep, moisture control, and installation training (ARDEX Academy). Audience estimate shown here is a conservative monthly visits proxy; ARDEX does not disclose readership. Medium: manufacturer blog/news + training hub.

https://www.ardexamericas.com/ Readership: 25,000


CFI Flooring Specialist

CFI’s official magazine (Flooring Specialist) covering hands-on techniques, certifications, and installer education. Monthly reach shown is a conservative proxy; CFI does not publish audited web traffic. Medium: association magazine/blog.

https://cfiinstallers.org/ Readership: 40,000


CoatingsPro Magazine

B2B trade site for contractors applying resinous/epoxy and protective coatings, including floor systems in industrial/commercial settings. Monthly readers shown is an estimate; CoatingsPro does not disclose audited traffic. Medium: trade magazine/blog.

https://www.coatingspromag.com/ Readership: 20,000


Concrete Decor

Industry blog and resource covering decorative concrete and polished concrete floors. Recent Similarweb snapshot suggests low-but-targeted web traffic; value here is niche focus. Medium: trade blog.

https://www.concretedecor.net/ Readership: 1,300


Concrete Network

A high-traffic reference site with an extensive decorative/polished concrete flooring section (specs, how‑tos, contractors). Similarweb shows ~283K monthly visits (Oct 2024). Medium: industry portal/blog.

https://www.concretenetwork.com/ Readership: 282,900


FCICA – The Flooring Contractor Magazine

FCICA’s quarterly digital magazine for commercial flooring contractors (themes include subfloor prep, sports/fitness installations, LVP, carpet). Audience figure is a conservative estimate; media kit is gated. Medium: association digital magazine.

https://www.fcica.com/the-flooring-contractor-magazine/ Readership: 10,000


Floor Covering Installer (FCI)

How‑to techniques, standards, tools, adhesives, and installer business content. Published nine times annually. Readers shown is a reasonable estimate; FCI’s specific audited figures aren’t public. Medium: trade magazine/blog.

https://www.fcimag.com/ Readership: 40,000


Floor Covering News (FCNews)

Retailer/contractor‑facing news, analysis, columns, videos, and features across all floor categories. Readers shown is an estimate; FCNews doesn’t publish public traffic totals. Medium: trade news site/blog.

https://www.fcnews.net/ Readership: 50,000


Floor Covering Weekly (FCW)

Business news and market coverage for the flooring industry. Similarweb data (Oct 2024) showed ~31.6K monthly visits. Medium: trade magazine/news blog.

https://www.floorcoveringweekly.com/ Readership: 31,600


FLOOR Trends & Installation

Design, product, retail, and installation coverage for residential and commercial markets; eMagazines, podcasts, and awards for installers. Audience estimate shown here is conservative; exact audited traffic is not public. Medium: trade magazine/blog/podcast.

https://www.floortrendsmag.com/ Readership: 60,000


Hardwood Floors Magazine (NWFA)

Official NWFA publication focused on wood flooring pros. Audited print subscribers 25,000+ and 265,000+ website users (annual). Readers shown reflects audited print base; digital audience details in blurb. Medium: association trade magazine/blog.

https://hardwoodfloorsmag.com/ Readership: 25,000


MAPEI Tech Talk Blog

MAPEI’s Tech Talk blog publishes step‑by‑step installation advice, moisture mitigation best practices, and training content for flooring and tile/stone pros. Readers figure is an estimate; MAPEI doesn’t publish blog traffic. Medium: manufacturer technical blog.

https://www.mapei.com/us/en-us/training-and-technical-service/tech-talk-blog Readership: 20,000


NAFCD Hub & Spoke

NAFCD’s content hub for distributors and the channel—industry insights and research—with Hub & Spoke Digest reaching 3,000+ subscribers. Readers shown reflects subscriber count cited by NAFCD. Medium: association blog/newsletter.

https://www.nafcd.org/page/NAFCDAdvertising Readership: 3,000


Schönox HPS Blog

Technical tips, case studies, and product know‑how for substrate prep/renovation; focused on resilient, tile/stone and patch/level systems. Readers shown is an estimate; Schönox does not publish traffic. Medium: manufacturer blog/news.

https://hpsschonox.com/ Readership: 8,000


Starnet Commercial Flooring – News

News and case studies from a large commercial‑contractor network (awards, project spotlights, maintenance standards)—useful for spec and install trends. Audience estimate reflects niche reach. Medium: contractor network blog/news.

https://www.starnetflooring.com/commercial-flooring-news/ Readership: 7,000


Taylor Adhesives – TAYLOR TIME News

Taylor’s content hub (TAYLOR TIME News) and training center updates for adhesives and coatings used by installers. Readers shown is an estimate; Taylor does not disclose traffic. Medium: manufacturer blog/news.

https://www.tayloradhesives.com/ Readership: 10,000


The Floor Pro Community

Peer‑to‑peer knowledge sharing and how‑to content for installers/inspectors; long‑running pro forum with blog articles. Readers shown is an estimate; The Floor Pro does not publish metrics. Medium: pro community forum/blog.

https://thefloorpro.com/ Readership: 15,000


UZIN UTZ North America – Press & News

Uzin Utz North America’s news/press and technical support updates covering moisture mitigation, leveling, and adhesives. Readers shown is an estimate; UZIN does not disclose traffic. Medium: manufacturer news/blog.

https://us.uzin.com/ Readership: 10,000


WFCA Newsroom

WFCA’s newsroom and advocacy updates (training, inspections, workforce initiatives). WFCA notes 10,000+ members and reach across most independent retailers; readers shown approximates that engaged base. Medium: association news/blog.

https://wfca.org/news/ Readership: 10,000


Wood Floor Business

Independent trade brand serving wood flooring installers with technical articles, business tips, and podcasts. Readers shown is an estimate; WFB doesn’t publish traffic on-site. Medium: trade magazine/blog.

https://www.woodfloorbusiness.com/ Readership: 50,000


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