ATV, Snowmobile and Jetski Dealers Trade Associations

American Boat & Yacht Council (ABYC)

U.S. standards body for recreational boats that trains and certifies marine technicians; ABYC compliance helps dealers reduce warranty claims and improve service quality. Approx. 3,000 members.

https://abycinc.org Membership: 3,000

American Boat Builders & Repairers Association (ABBRA)

National association of boat builders, service yards and related suppliers that provides training, networking and business resources useful to dealership service and rigging departments; represents 180+ facilities.

https://abbra.org Membership: 180

American Power Boat Association (APBA)

U.S. sanctioning body for powerboat racing with 3,500+ active members; promotes participation and events that drive local dealer traffic for PWC and performance-boat segments.

https://apba.org Membership: 3,500

Association of Marina Industries (AMI)

Dealer- and marina-focused trade group offering education, advocacy and the Certified Marina Manager/Operator programs; 1,000+ members including marinas and vendors that work closely with PWC dealers.

https://marinaassociation.org Membership: 1,000

International Association of Snowmobile Administrators (IASA)

Forum of government snowmobile program administrators across 27 U.S. states, 10 Canadian provinces, 3 territories and Sweden (41 total members); publishes guidelines (e.g., trail signing, safety education) that dealers leverage for customer education.

https://www.snowiasa.com Membership: 41

International Snowmobile Manufacturers Association (ISMA)

Manufacturers’ association for the snowmobile industry (Arctic Cat, BRP, Polaris, Yamaha); conducts research and national promotion that benefits snowmobile dealers. 4 member manufacturers.

https://www.snowmobile.org Membership: 4

Marine Industries Association of South Florida (MIASF)

Regional marine trade group and owner of the Fort Lauderdale International Boat Show; 500+ member companies including dealers, marinas and service firms—useful for South Florida PWC retail networks.

https://www.miasf.org Membership: 500

Marine Retailers Association of the Americas (MRAA)

North America’s boat-dealer trade association providing education, Dealer Week, certification and advocacy; represents more than 3,500 dealership rooftops (many sell PWCs).

https://www.mraa.com Membership: 3,500

Motorcycle Industry Council (MIC)

U.S. powersports industry trade association (motorcycles, ATVs, side-by-sides, parts/accessories) that supplies research, advocacy and AIMExpo; 300+ members including OEMs and aftermarket brands supporting dealers.

https://mic.org Membership: 300

National Association of Trailer Manufacturers (NATM)

U.S. trailer industry trade association (light/medium duty) with 1,000+ company members, including dealers and suppliers of ATV/PWC/snowmobile trailers; runs safety compliance and advocacy programs.

https://www.natm.com Membership: 1,000

National Marine Representatives Association (NMRA)

Association of independent marine sales reps and affiliate manufacturers that helps connect suppliers with dealers; 34 rep agencies plus 59 affiliate members (93 total).

https://nmraonline.org Membership: 93

National Marine Electronics Association (NMEA)

Marine electronics standards and certification body (e.g., NMEA 2000) serving installers and dealers integrating PWC/boat electronics; 600+ members globally.

https://www.nmea.org Membership: 600

National Marine Manufacturers Association (NMMA)

North America’s leading recreational boating trade association; 1,400 member companies (manufacturers and service firms) producing 80%+ of marine products—drives boat shows and advocacy that benefit PWC dealers.

https://www.nmma.org Membership: 1,400

National Marine Propeller Association (NMPA)

Trade association for propeller repair and sales shops that supports dealer service departments with training, certification and standards; about 200 members (convention attendance base).

https://nmpa.net Membership: 200

National Powersports Dealer Association (NPDA)

National association specifically representing U.S. powersports dealerships (motorcycle, ATV/UTV, PWC, snowmobile) with education, benchmarking and advocacy; topped 400 dealer members across all 50 states and Puerto Rico in 2024.

https://www.npda.org Membership: 400

Off-Road Business Association (ORBA)

Trade association for off-road businesses (aftermarket, dealers, advocates) focused on land-access and regulatory issues affecting ATV/UTV riding; cites roughly 400 member organizations and businesses.

https://orba.biz Membership: 400

Outdoor Power Equipment Institute (OPEI)

International trade association of outdoor power equipment, utility and personal transport vehicle manufacturers (incl. UTVs); provides standards, policy advocacy and the Equip Exposition; 100+ member companies.

https://www.opei.org Membership: 100

Personal Watercraft Industry Association (PWIA)

Manufacturers’ association for the U.S. personal watercraft segment (Sea‑Doo/BRP, Kawasaki JET SKI, Yamaha WaveRunner); leads PWC safety/advocacy campaigns that support PWC dealers. 3 member manufacturers.

https://www.pwia.org Membership: 3

Recreational Off‑Highway Vehicle Association (ROHVA)

ANSI‑accredited industry association for recreational off‑highway vehicles (side‑by‑sides/UTVs) developing standards and safety education; sponsored by six major OEMs—resources frequently used by ATV/UTV dealers. 6 member manufacturers.

https://rohva.org Membership: 6

Water Sports Industry Association (WSIA)

Towed water sports trade association (wake, waterski, parasail, cable parks) with 250+ member companies including dealers; runs Wake Responsibly access/safety campaigns that benefit PWC/boat retailers.

https://www.wsia.net Membership: 250